Halloween is just a few days away and folks are gearing up to go door-to-door for tasty treats. Each year, there are certain types of candy that are more popular than others. In 2024, there is a good mix of classic favorites and new hits that are topping the charts. Here is a breakdown of the most popular Halloween candies this year.
1. Reese’s Peanut Butter Cups: The King of Halloween

Reese’s Peanut Butter Cups have been a popular Halloween treat for several years. Its smooth peanut butter center with rich milk chocolate coating is irresistible. Whether they are mini or full-sized, this candy is likely to disappear from the candy bowl fast.
2. Sour Patch Kids: The Ultimate Sour Sensation

Sour Patch Kids are on the list of most popular Halloween candies in the United States. First, they’re sour, then they are sweet. In recent years, they have climbed up in popularity, especially among teens and young adults who like a good tangy punch. They remain a crowd-pleaser this year and they have some special Halloween-themed versions on the shelves for the holiday.
3. M&M’s: The Candy-Coated Classic

M&M’s are a classic candy staple. These chocolate treats are often found in small snack-sized bags that make them perfect for trick-or-treating. Not to mention, they have various flavors like caramel, peanut, peanut butter, and more. Like many other candies, M&M’s typically have fun Halloween packaging too.
4. Snickers: Satisfying Hunger With Every Bite

Snickers are my personal favorite and they’re a favorite among trick-or-treaters too. They’ve remained among the top candies for Halloween due to their unique taste and combination of textures. Snickers are also available in a fun size that is perfect for handing out to kids in costume. There’s no wonder why they’ve remained among the favorite candies.
5. Kit Kat: Crisp and Crunchy Goodness

Kit Kats have been around for a while and many people will start singing the candy’s jingle when they see the packaging. In 2024, they continue to be a highly sought-after treat. For the holiday, there are also a number of limited-edition flavors like pumpkin pie that make it extra special. So, if you’re looking for something to add to your candy bowl, Kit Kats are always a solid choice.
6. Twix: The Perfect Combo of Crunch and Caramel

Twix bars are just delicious. It’s a combo of crunchy cookie, smooth caramel, and rich chocolate. The fun-size bars are easy to hand out for Halloween and any trick-or-treater will be glad to see it dropped into their bag.
7. Skittles: A Rainbow of Fruity Flavors

While many of the favorites are chocolate, not all are. Skittles are a colorful and flavorful candy that is hard to beat. There are a mix of sweet and tangy flavors and, like many others on this list, there are smaller options available that make them perfect for handing out on Halloween. Additionally, Skittles often introduces themed candies for the holiday. This year, they have Skittles Shriekers.
8. Milky Way: Soft and Creamy Delight

Milky Way bars have a creamy caramel and nougat center that is coated in chocolate. While Milky Ways are often overlooked, they have maintained popularity in the U.S. Even if the kids aren’t excited about it, the parents will be eager to grab them from the bag.
9. Starburst: A Burst of Fruity Flavor

Starburst is another popular Halloween candy and they’re a great option for people who love fruity flavors and don’t lean toward choosing chocolate. There is also a Halloween mix of Starburst available for the holiday too.
Stock Up on the Favorites

If you are planning to hand out candy this Halloween, you should consider stocking up on some of these favorites. Each candy brings something unique to the table and adding them to your bowl for trick-or-treaters will ensure everyone gets something they love. Remember, a well-stocked candy bowl with diverse options ensures smiles all around.