So you’ve reached that point in your life where you’re ready to setup your business and it happens to be in hair. First of all, congratulations! You’re about to embark on an exciting time that will hopefully lead to you having a lot of customers and a business you’re proud to call your own. If you’ve been a hair stylist for quite some time and now you’re ready to open a salon, then chances are you are already quite knowledgeable about the business. Now you just need to utilize your resources, make connections, and, of course, purchase the right hair products. Below are a few simple ways you can make that happen without breaking a sweat.
Offer a variety of hair products
When customers set foot in a salon, not only do they want to be in a salon they can call their “hair home”, but a place where they love the products. Stock up on cheap hair products for your hair stylists and never be worried about running out of hair curlers, diffusers, no-tangle brushes, and more. Professional hair care products can be costly to purchase due to their advanced formulas and technology, but if you find the right companies with quality affordable products, costs can be kept down.
Consider having a partner
I know the last thing you want to consider is having a partner, especially if you’re set on doing this on your own, but many successful salons have somebody who can focus on day-to-day business, while another person concentrates on the creative side. If you hold both talents, that’s great and this may not be a concern of yours. Having a mentor might also be a very good idea, such as a friend who already has her salon. You can run questions and concerns by her, and she can provide you with much-needed feedback.
In addition to considering a business partner, you could also partner with a product company or line. It’s important however that the product line supports you in your business and is an ally that’ll push you to the next level.
Develop a fantastic business plan
You’re probably eager to launch your salon right away, but don’t open your salon without first developing a solid business plan. A business plan is based on your financing needs and it’s important not to forget about your brand identity. Hiring someone that can come up with a strong marketing strategy will play a part in having a positive brand.
Consider creating a plan under the guidance of an attorney and accountant to ensure your salon will be a success. Plan well and you won’t have to deal with the stress later.
Decide where your salon will be located carefully
Where your salon will be located is vital to your success, so choose carefully. If you decide to have your salon downtown where there is a lot of traffic that’s wise, but also realize rent may be more. Weigh your options and try to find a happy medium, where you’ll still get traffic but rent is more reasonable if available.
Also, carefully read leases for potential spaces to understand fully what is and isn’t included. Before signing anything consider having a general contractor review your lease and space. He’ll be able to provide you with an estimate of your costs and needs.