In today’s real estate game there is a new player. The “offer letter” has become a commonplace addition to the home buying process. Do you need to write a letter to accompany your financial offer? It’s not necessary, but it can help build a connection with the current homeowner and make you stand out in a crowd of other possible offers.
Selling your home can be a stressful and emotional ordeal for many. It can become just as important to get a fair sale price as it is to be reassured that your precious home will be turned over into good hands. For many sellers, finding a right match of buyers for their home is an important process.
When you write an offer letter for house owners, the main purpose is to make a connection while explaining to them how important it is for you to buy their home. Submitting a fair financial bid and a winning offer letter can help you seal the deal. If you have never written an offer letter before, take a look at some of the guidelines we have outlined below to help you with the process.
Show Your Enthusiasm
The offer letter isn’t necessarily about flattery and insincere compliments. Although you want to be clear about your admiration for the house, it is better to keep things on a sociable level. Tell the owners about the special connection you felt to their home and about your favorite features. Be sure to let them know that you can see you and your family living in and enjoying the house as your own.
Make a Connection
When you are first viewing the house, take note of anything that suggests common interests, like a love of gardening or crafting, and shared values and interests. Mentioning the things that you found that you have in common is an easy way to make a quick connection with the home sellers.
Be Pre-Qualified
Let the sellers know that you are more than prepared to make a deal. People want to know that whoever they choose is serious about the sale and willing to work with them. If you are able to make a cash offer or feel comfortable removing any of the sale conditions, the offer letter is the place to discuss these items. You want the seller to know that you are eager to buy and will be easy to deal with.
Share a Personal Connection
Your offer letter should give the sellers a quick introduction to you and your family. Feel free to even include a family photo so the sellers can relate to you as real people and not just names on a bid. Share any personal connections that you may have in the house or the area. Perhaps, the house is similar to the one you grew up in, or you may have a beloved family member living close by.
Don’t Forget the Details
Sellers want to know that their bidders have really paid attention to the details of their home. Make a habit of taking notes whenever you go on a home tour to help you recall your favorite things. Mention things like a lovely painting or wall fixture, the style, and decor of the home, or any other unique features.
Find Common Ground
It never hurts to do a little research on the home seller. There may not be much that you can find out but talking to your realtor can be helpful. Find out about any common connections that you may have like employment, hobbies, boating, crafting, military service and family structure. Bonding over similar backgrounds is a great way to make a connection and stand apart from other bidders.